Born from a lifelong love of chocolate, Max first dreamed of creating his own Chocolate Bar Cafe as a kid - an idea scribbled on a scrap of paper that his mum still keeps to this day. He went on to create Bullion, a pioneering British craft chocolate maker, and fourteen years later that childhood dream came to life with the opening of the first Chocolate Bar by Bullion store in Sheffield 2024, bringing craft drinking chocolate that celebrates cacao, not sugar, to chocolate lovers across the UK.
Where Chocolate Meets Craft
Mission
Making craft chocolate accessible, one mug at a time. At Chocolate Bar by Bullion, our mission is to bring high-quality, bean-to-bar craft drinking chocolate to people across the UK. By opening stores in iconic locations and creating welcoming spaces for chocolate lovers, we aim to make craft chocolate part of everyday life - while doing right by the growers who make it all possible.
